RIVER FALLS, WI  54022

Total Population: 24,245

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Median Home Value

$349,700

Owner-occupied units

Median Household Income

$91,292

Across all households

Median Age

33 yrs

Across all residents

Bachelor's Degree+

44.6%

Adults 25 and older

Nearby ZIP Codes

Demographics

14 fields

Racial & Ethnic Composition

White (Non-Hispanic)92.8%
Two or More Races2.9%
Hispanic or Latino1.9%
Asian (Non-Hispanic)1.2%
Black (Non-Hispanic)0.5%
Am. Indian / Alaska Native0.4%
Hawaiian / Pacific Islander0.1%
Other Race0.1%

Under 18 Years

18.5%

65 Years and Over

14.1%

Male

48.8%

Female

51.2%

U.S. Citizens (18+)

98.6%

No Health Insurance

2.7%

Education

3 fields

High School Graduate or Higher (25+)

97.6%

Bachelor's Degree or Higher (25+)

44.6%

Enrolled in College (18+)

24.0%

Economics

6 fields

Median Household Income

$91,292

Mean Household Income

$114,044

Per Capita Income

$41,509

Unemployment Rate (16+)

3.8%

In Labor Force (19–64)

83.3%

SNAP / Food Stamps

5.7%

Housing & Households

13 fields

Median Home Value

$349,700

Median Rent

$1,059/mo

Total Housing Units

9,033

Owner-Occupied

70.7%

Renter-Occupied

29.3%

Vacancy Rate

6.4%

Married Couple Households

52.1%

Cohabiting Couple Households

6.7%

Male Householder, No Partner

17.8%

Female Householder, No Partner

23.4%

Average Household Size

2.59

Broadband Internet Access

93.3%

Housing Built Since 2010

Source: U.S. Census Bureau, American Community Survey 2023 5-Year Estimates. ZCTA5 54022.